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Today's post highlights Panola County, MS, retail. |
Well, friends, here we are: at long last, we've reached the conclusion of the Fred's saga. Not the conclusion of the
overall series here on the blog, mind you, as after this point we'll begin exploring the various reuses of former Fred's buildings -- that promises to be a lot of fun! But rather, this is the very last Fred's store I visited while the company was still in operation. Call this tour a "sunset" on Fred's, if you will. That's particularly appropriate given sunset is also the time of day I visited this location, on October 19, 2019, with just nine days left before the chain would give up the ghost for good. I made this stop in Batesville, MS, on the way back from a day down in the Jackson area scouting out a good place to stay during my internship the following spring. And I'm definitely glad I did.
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Courtesy LoopNet |
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Courtesy LoopNet |
Before we get to my pics, we'll start with a handful from LoopNet showing the store how it used to look in the old red-and-yellow Fred's regalia. This store was a bit unique in that it was stuck smack in the middle of a regular old shopping center, which wasn't super common for Fred's stores that I've encountered -- even those that have been in shopping centers, such as
Senatobia, were purpose-built for Fred's, and had separate exterior walls. (
Horn Lake did not have separate exterior walls, but that's because it inherited a former Jitney Jungle space.) Batesville also does not have any particularly identifying Fred's traits, such as the usual
stonework facade. That said, I'm still not doubting the fact that this store was probably a Fred's its entire life.
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Image source unknown |
I'm also including the top pic here of the store's later-logo look just so you can compare how it looked in regular daylight to all of my pictures, which -- as noted above -- were quite clearly taken at sunset!
While the storefront may have been updated to the chain's (second-to-last) blue-and-green logo, the old-style roadside sign out in the parking lot kept the yellow and red letters until the very end. I was very happy to see this and be able to photograph it in such good lighting. The close-up shot is one of my favorites I've taken in this entire hobby, I think.
Senatobia kept its similar roadside sign, as can be seen
here, but updated the logo, perhaps because it was visible from the highly traveled Interstate 55. In contrast, the Batesville Fred's is quite a bit west of 55 along Highway 6, and presumably never saw the need to go to the expense of changing out the letters.
Notice also the blacked-out "PHARMACY" lettering beneath the main signage.
A couple more shots of the storefront before we head inside show the sunset reflecting heavily along the facade of the store (they also show the plain block building material, as opposed to the trademark Fred's stone). Even absent the sunset, you can tell this store gets a lot of sunlight during the day considering how faded those liquidation posters are.
Immediately inside the store, the wall of the register unit to my left showed some black-and-white photographs of fixtures available for sale, many of which had already sold.
Like many Fred's stores, the entry doors take us into the right-hand side of the building, with the pharmacy immediately occupying the front right corner. In front of the pharmacy are the health and beauty aisles, running parallel to the storefront. Notice that this Fred's had a fairly high aisle count: looks like it went up to 32 in total.
While the rest of the store was updated to the common 'lowercase Fred's logo' decor package, the cosmetics department managed to hang on to its older-style hanging department sign, matching those we saw over in
Somerville, TN.
Approaching the back actionway now, as we travel farther along the right-hand side. Looks like the aisle straight ahead of us was a double-wide aisle, perhaps home to the seasonal department at one time.
Even if I had wanted to take a right turn upon reaching the rear actionway, the caution tape wouldn't have allowed me to. Given that this store was only
nine days out from
closing time, many areas and aisles were blocked off from public access.
Seasonal or otherwise, whatever this double-wide aisle was once home to, it had by this time been converted into the miscellaneous fixture sales area. And when I say "miscellaneous," at this store, I definitely mean it! A wheelchair isn't one I normally seem to see, and while I guess all of those items on the left side of the aisle appear to have actual SKUs, they still seem more like random junk that was hiding in the back as opposed to actual merchandise sold by the store. Just take the below velvet-encased silverware set, for instance!!
Some more shots of the more "traditional" fixtures for sale, including the shelf pegs, grid caps, hangers, and U-Boat carts (misspelled as "U-Bolt" on the liquidation signs).
A look across the back wall of the store shows a fully emptied-out space, whereas one of the neighboring aisles, home to automotive and pet supplies, still had a fair amount of stock left in it. Access to the restrooms was located through those stockroom doors in the background.
Looking across the center actionway towards the left-side wall of the store. As you've probably been able to tell by now, the orientation of the aisles have switched to perpendicular to the storefront for the majority of the salesfloor. The front half of the perpendicular aisles is located on that wooden-style floor, whereas the back half is located on regular gray tile. Again, many of these aisles were already emptied and roped off.
Something I found particularly interesting about this store, which I had not encountered at any other Fred's location, was that the grocery selection was located in the back left corner of the store! (It's a bit difficult to tell from these pics, given how all the aisles were blocked off, but the "candy shop" endcap should help give it away. The cooler/freezer units were also located along the back or left-side wall -- can't remember which.)
This was literally the farthest away that groceries could've been from the front entrance, and that seemed counter to Fred's normal M.O.
Olive Branch had them against the back wall, but even then, that was straight ahead from the entrance -- not buried away in the opposite far corner. Many stores, like
Church Road in Southaven, even moved groceries forward over the years into the wooden-floor area once used for the clothing departments, which Batesville certainly could have done considering those departments were fully intact here -- but I guess they just never got the memo!
Looking back over towards the right-hand wall from whence we came, followed by a few shots of the apparel sections in the wood-floor area along the left-hand wall. As I mentioned in the previous paragraph, a lot of Fred's stores relocated these items out of this area, in favor of moving food to this more visible spot in the salesfloor (
the headquarters store along Getwell Road in Memphis -- which, by the way, is still vacant -- included). It was kind of refreshing to see apparel still in its dedicated area here in Batesville, even if that also meant seeing the grocery department in a very strange spot as a result.
A couple random shots here, the top one showing the greeting cards discount flyer -- note how its edges were cut off by the printer -- and the bottom one showing some various liquidator signs not currently in use, resting quietly on an endcap.
A couple pics looking along the front end now, showing the aisles to the left, the registers to the right (note those classic lane lights!), and the already-shuttered pharmacy off in the background. The fact that those aisles on the left are also sitting atop some woodgrain flooring leaves me wondering why said flooring was installed in this area, in addition to apparel. Surely the apparel department was never so large as to take up both wood floor areas, so I'm not quite certain why the special flooring was continued over here.
Even though the grocery department was located in the back left corner of the store, by the time of the liquidation, all of its remaining merchandise had, of course, been consolidated forward into the frontmost section of the salesfloor. This aisle shows a portion of that remaining grocery selection, and will also serve to -- a bit abruptly -- close out our interior tour of this store. You see, about the time that I took this pic, I was trying to read what those papers taped to the "Visit the Hallmark Card Department" signs said, when (who I presume to be) the manager of the store came up to me and asked if he could help. I replied that I was just trying to read the sign (because I was!), and when I met up with my mom the next aisle over, she told me that, after talking to me, the manager went over to another customer who told the manager, "well, he was taking lots of pictures," and the manager mumbled something in reply -- which, of course, implies that the customer had said something about me to the manager before, and that's why he came up to me in the first place. My mom told me I should stop taking pictures, and I did, to be safe.
Certainly not the worst way that could've gone down, and if I remember correctly it was also my one and only "encounter" -- if you could even call it that -- after photographing a great many Fred's stores in 2019, so I'd say I was pretty lucky with that track record! Still kind of unfortunate to have something like that happen at the very last Fred's store I'd ever visit, but I have no bad feelings against anybody but myself, for not capturing certain parts of the store the first time I was in those areas (namely, the grocery department). As it turns out, at the end of my visit, I asked if I could purchase the store's hours sign, and the very same manager laughed and let me have it for free! So he was very kind and most likely didn't even care about the pictures, but again, I didn't want to push my luck.
And with that, we'll hop back outside again, to resume our quick tour of the closing Batesville Fred's with a few more shots of its exterior. By this time the sun had just about set, as the sky had turned more so to dusk in the photo above. The Fred's logo sign had lit up, as well.
While riding past the store on the way out of town, I also snagged the above two pics, mostly in an attempt to capture the store's unique pharmacy drive-thru contraption out in the parking lot. Since this store was fully encased within a shopping center, the drive-thru was instead erected via a series of pneumatic tubes out in the parking lot. I've seen a similar setup at some Walmart and Kroger stores.
As promised, here is the store hours sign that the manager let me have for free! Despite having holes to hang from or affix to something, this was just resting in the windowsill of the store, hence the odd curvature to it. It is decently small (a nice change of pace from several of the other retail memorabilia items I've got!), and certainly a welcome addition to my collection. If you zoom in to my pic of the entry doors back at the top of this post, you can actually see this sign still in action.
Last but not least, for one final time -- here's my usual collection of the store closing flyer, my receipt, and one of the store's plastic bags. It's hard to believe I won't be posting any of those things again!!
This series has spanned five years, and spawned north of 15 posts, including 13 store tours of my own, 2 guest posts from Albertsons Florida Blog, and an interview featured in a profile on the company in
The Daily Memphian. I've said before that, given all of this, it's kind of ironic that I never really shopped at Fred's prior to its liquidation sales (!), but I certainly am appreciative of the opportunity I had to document the local Mid-South chain before its demise, and I've had a ton of fun doing it. Like I said earlier, too, I'm not done yet; this simply concludes the portion of the series where we're looking at active Fred's stores. Up next, we'll transition to exploring former Fred's stores and their various reuses, which should be a lot of fun, and I hope y'all will all stick around for it!
On that note, I'll conclude this post with a bit of a spoiler on one of those reuses. I have yet to revisit the Batesville Fred's building post-closure, but as announced in
The Panolian in July 2021, the building would soon be taken over by a Roses Express discount store -- the same fate as many other former Fred's stores, as you'll soon learn. Roses also took over the Senatobia Fred's, and at that location, they dismantled the old Fred's roadside sign, despite the interstate frontage. But according to Google Street View imagery, luckily, here at the Batesville store, the old Fred's sign lives on -- and offered Roses the perfect number of spaces to add its own name in Fred's place :)
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Courtesy Google Maps |
That'll wrap up our sunset tour of the Batesville Fred's, also acting as a sunset on the first major part of this series. Much more to come in the future, though, so please stay tuned for all that in the second half of the Fred's series! And of course, there's plenty more other retail coverage coming soon to the blog as well, and perhaps to some other blogs, too -- you'll just have to wait and see what I have in store...
Until next time, then, and as always: hope you have fun exploring the retail world wherever you are!
Retail Retell
Wow, I can't believe this series has been going on for 5 years now! We're all very appreciative of your dedication to keep this series going, and I've certainly learned a lot from it. I only made it to one Fred's store exactly one time, but at least I got to experience many others through this series. I'm also glad I was able to contribute a few posts to this series as well, and I might have one more contribution in my archives (for now) that would fit with the "Fred's reuses" part of this series.
ReplyDeleteThat stinks your photo taking got cut off prematurely by that incident, but at least the manager didn't seem to care too much - sounds like he approached you just to appease the person who complained to him. I'm 99% sure I was ratted out by a shopper at the Royal Palm Beach Winn-Dixie when that manager came up to me out of nowhere about my photo taking (based on something that happened a few minutes prior), however that manager wasn't as easy-going at the one here was! That's also neat (and slightly ironic) the manager let you have the store hours sign too - but that's a cool souvenir to commemorate your last ever visit to a live Fred's store with!
I also like how the old Fred's sign was designed perfectly to fit Roses' new sign too! I'm looking forward to seeing the next phase of this series, and how some new tenants have revitalized these former Fred's stores!
Thank you! I'm glad you've enjoyed the series! Definitely appreciate your contributions as well, and would certainly welcome another!
DeleteI was totally oblivious to what was going on, which is just as well, as I guarantee you I would have been more freaked out had I realized why he came up to me! As it was, I was just confused, haha, until I met up with my mom and it all clicked. I hate to hear your experience at the Winn-Dixie wasn't as good. And yeah, the hours sign was a neat memento to grab!
Me too! And thanks -- looking forward to sharing those posts in the future!
It is interesting to see the conclusion of the Fred's series. As someone who had heard of Fred's but never went to one, it was interesting to get a taste of what Fred's was all about. It'll be interesting to see what Roses is doing with these Fred's locations. Roses is another retailer that I've heard of, but never visited. Roses reputation isn't quite as positive as Fred's was, at least in what I have read. Given that, I'm not surprised to see that 'new' Roses sign, lol. But, hey, it is neat!
ReplyDeleteThat is unfortunate that someone was observing you and reported you to the manager. He didn't seem to care, fortunately, but I suppose he was forced to oblige the person making the complaint. At least the experience was better than what you experienced at that Kmart closing sale and you were able to get a free sign!
Speaking of Kmart, those in-store wheelchairs was something retailers did before motorized carts became popular. I was actually reading about the history of motorized carts recently and, not surprisingly, Randall's was probably the first retailer in Houston to have them in the mid-1980s. Retailers like Kmart continued to use wheelchairs instead of motorized carts into the 1990s, and maybe even 2000s, and perhaps Fred's did the same. While Kmart's cheapness can be questioned, I suppose I don't blame Fred's for sticking with the older technology as their stores are smaller and more discount-oriented than even a Kmart!
That Duracell display is interesting. I zoomed in on it expecting to see a bunch of Duracells, but no! There are a few packs of Duracells in that display, but it appears most of the coppertops in the display are Fred's brand batteries made to look like Duracells! That's a bit strange and I'm sure the Duracell people didn't like seeing knockoff Duracells sold in a Duracell display! Fred's also seems to have had Panasonic batteries. I've gotten tired of leaking Duracells, and even more so leaking Energizers, and so I would have liked purchasing Panasonic alkalines from Fred's if they were still around and in Houston! I have not used Panasonic batteries in years, as I don't know who sells them here, but I remember buying them years ago from places like Kay-Bee Toys and I remember them working quite well and they were cheaper than the big US brands. Rayovac is unfortunately also owned by Energizer these days so I'm not sure if they are any more trustworthy than regular Energizers! I bought a 24 pack of Energizer AAs in 2019 or so and around 19 of the 24 leaked...some in the package even! Shameful!
Speaking of Hallmark Cards, I was reading about Handy Andy's supermarkets when they came to Houston in 1972 and it seems Handy Andy's first Houston location (now the Randall's at Memorial & Dairy Ashford) was the first supermarket in the country to sell Hallmark products! It seems like they must have had an entire Hallmark franchise because they sold Hallmark gifts and all the stuff you'd expect at a Hallmark store. Over time, I guess Hallmark lowered their standards by allowing places like Fred's to sell their cards, but I'm guessing Hallmark must make different cards for discount stores than they do for their own stores. Maybe there is some crossover, but I suspect the Hallmark stores have some exclusives.
On the subject of Hallmark cards, I'll miss seeing those Fred's receipts! It's always interesting to see what you got and here you got a lot for a dollar! Less than a dollar it seems! Lol, maybe you can incorporate the receipt scans with some other posts, but I suppose it wouldn't be the same with Kroger receipts and then you'd have to blank out all the Kroger Plus identifying information. Oh well, maybe that feature/tradition will have to remain a Fred's thing!
My impression of Roses so far is that they aren't quite as nice as Fred's, but they definitely fit in a similar mold and it's good to see them growing and returning a like-kind option to a lot of the residents once served by Fred's stores. In fact (and I'll reveal this in one of those posts, although I've mentioned it already in a past Fred's post as well), the current CEO of Roses, Bruce Efird, was actually the CEO of Fred's from 2007-2014, the time period during which the chain hit its peak. So I'm certain he's a good guy to have at the helm of a chain trying to slide into Fred's former footprint!
DeleteTrue! And good point about the motorized carts as well.
Wow, that stinks that you've had such bad experiences with batteries! I can't recall having batteries leak so profusely like that. Generally I buy Energizers, Duracells, or Member's Mark. That's interesting that Panasonic is both cheaper and seemingly better quality.
Neat! I wondered when Hallmark in grocery stores became a thing, so that answers that question. Fred's is definitely a lowering of standards, lol, but I think you're right that there are different tiers of cards and card prices. We have a Hallmark store here in Ridgeland and it's gotten to where I exclusively shop for cards there. They definitely have a much larger variety than you'd find at any other store that sells Hallmark cards.
Ha, glad you always enjoyed the receipts! Yeah, probably won't be seeing those again, but it was fun while it lasted :P
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ReplyDeleteThank you for being a friend.
Travel down the road and back again.
Your heart is true, you're a pal and a confidant.
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Although this store doesn't really remind me of The Golden Girls, all I could think about were Anonymous in Houston's many references to the show's theme song lyrics while reading your introduction! I'm sure this is a bittersweet milestone for you because on the one hand, you've made it through an entire section of your backlog (Five Years Later), while on the other, you are saying goodbye to your long-lost uncle Fred whom you only met on his death bed.
That's cool how this store kept it's vintage road sign up until the end! I'd also agree that your second shot turned out quite nicely—"golden hour" can work wonders!
I hate it when managers walk up to me and ask if they can help me find something! I always know exactly why they are walking up to me, but both times I've managed to tell the truth and get them to go back to what they were doing. The Target manager who came up to me actually seemed happy with my reply because he went on to tell me about how the store's remodel had been postponed and that he was fine with me taking as many pictures as I wanted! Regardless, those encounters still give me an uneasy feeling. I suppose at least your mom was able to serve as some reconnaissance in that case, but I don't blame you for ending your tour there. It sounds like the manager didn't care at all if he laughed and gave you the store hours sign. I wish I had been bold enough to ask the Winn-Dixie employee whom I encountered (he didn't seem as friendly as the Target man) for a piece of Marketplace décor, but I've basically resigned to the fact that I likely won't ever get a piece of that package since most of the remaining stores are a bit out of the way for me. At least I have a category sign from WD's Green Interior though!
As for the holes in your hours sign, I bet you those were for suction cups to mount it to the window. They appear to have been used at some point, and they would have different wear marks had they been used for hooks, etc. It is nice to come across smaller pieces of décor (like that WD sign), and I'm sorry that you may be getting some larger pieces in the near future!
Ha -- some good ways of putting all that! Yep, it's sad for me and the French Narrator to jointly say goodbye to our friend Uncle Fred.
DeleteThanks!
That's a great reaction you got from the Target manager! But yeah, I always get an uneasy feeling as well, which often carries over even when I'm photographing (since I don't do it anywhere near as frequently as I used to). At least you answer them honestly, I don't think I've ever told a store employee I'm taking pictures of the place. And yep, cool that you have that category sign!
Makes sense -- I can definitely imagine suction cups being there. And no reason to be sorry for that!! Very kind of you to have saved the sign for me, and I'm happy to add it to my collection :)